Heroshe is a multinational logistics and shipping company that only serves online shoppers from Nigeria who buy items from the US and have them shipped to Nigeria.
Heroshe sought to raise brand recognition, attract more customers, and ultimately improve revenue.
My approach to this was straightforward: I determined which platforms their current and prospective consumers used most frequently and built a lead-generation plan around those findings.
I then launched several advertising campaigns, iteratively employing A/B testing optimization techniques that raised the number of visitors to their website by over 1348%. A 3000% rise in monthly signups was another result of my promotions.
Heroshe
Shipping, transportation, logistics
Email Marketing
Lead Generation
Social Media Advertising
Search Engine Marketing
Social Media Management
Search Engine Optimization (SEO)
Marketing Analytics
Marketing Strategy
